• We show you how to save big money on your Shareholder Communications and Shareholder Servicing Expense.
   
• We help you get far better results from the money you Do and Must spend.
   
• We tell you what you really need to know about regulatory and technological developments: and what you need to do about them.
   
• We keep you current on the doings of "Activist Investors" and on what they, and others, consider "Best" and "Worst Practices".
   
• We keep you current on the critically important and rapidly changing "Supplier Universe": those transfer agents, proxy solicitors, consultants and advisors, financial printers and mailers.
   
• We save you time - perhaps the scarcest resource of all these days - not just because the Optimizer is a "Quick Read", that stays on-task and cuts straight to the chase - but because it helps you spend your time and effort on activities that produce big results, while slashing or abandoning activities with a low payback.
   
• We help you "Watch Your Back" - with best-and-worst-practice case studies, tips and checklists on avoiding snafus and articles on programs that have been career-enhancers...and career-enders.
   
• We don't pull our punches: we're not beholden to anyone but our readers, so we can tell it like it is.
   
• We promise you some free consulting on any Shareholder Relations or Shareholder Servicing matter that ever crosses your desk (worth the modest subscription price in and of itself, readers say).
   
• We guarantee that every single issue will have at least one idea that will more than pay for your annual subscription...or you can have your full money back.

PLEASE DON'T RELY ONLY ON WHAT WE HAVE TO SAY: READ SOME REPRESENTATIVE QUOTES FROM OUR READERS

"Useful Information in a very readable format. This is the one publication I read on arrival; the others I Intend to read and too often don't"
...Stephen P. Norman, American Express Company

"We would recommend it to all publicly-traded companies as a reliable source of timely and practical advice"
...Marc Ryan, Corporate Secretary, BCE Inc. (Canada)

"The best reference I know of to learn how to efficiently manage the 'administrative' side of investor relations"
...Tom Peck, Senior Vice President, Investor Relations, Duke Realty Corporation

"A very important tool...Articles are well written and pertain to crucial topics. It is one publication I always find time to read, and more often than not, forward to our senior management to read"
...Jan Watson, Secretary-Treasurer, The Empire District Electric Company

"There is no other publication which covers the issues important to a corporate secretary better than the OPTIMIZER...A 'breath of fresh air' compared to more traditional publications"
...Lisa Fries Gardner, Vice President, Secretary and Chief Compliance Officer, Foster Wheeler, Ltd.

"Has given me a lot of insight as to what is going on in the proxy world and the 'scoop' on all the transfer agents. I also appreciate all the money-saving ideas"
...Sharon Farrier, Manager Shareholder Services and Stock Plan Administration, The Mead Corporation

"The Optimizer produces the absolute best value for our money: I have learned more 'tips' in one issue than I generally get from an army of consultants.  Pithy, informative and practical - my kind of periodical."
...Peggy Foran, Vice President-Corporate Governance and Secretary, Pfizer Inc.

"Never fails to provide something I can use to update service and/or reduce cost"
...Ray Dunn, Director, Shareholder Services. The Southern Company

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